Sales
Prepare a demo around the buyer’s use case, current tools and unanswered questions.
Cloop for B2B SaaS
Software buyers want to know whether your product fits their workflow. Cloop helps them explore your approved product information and share what they need before sales takes over.
Who this is forFor B2B SaaS companies with a sales-assisted buying journey, where product fit needs a conversation or demo.
Buyers compare workflows, integrations and implementation needs before speaking to sales. If those questions and requirements are lost between the website and the demo, your team has to start again.
How it works
Use approved documentation to explain features, integrations and the implementation information your team has published.
Help buyers describe the workflow they want to improve, their current tools and the questions that matter to their evaluation.
Give sales the conversation context in Sales Workspace, so the reply or demo can focus on the buyer’s stated needs.
For your team
Prepare a demo around the buyer’s use case, current tools and unanswered questions.
Continue the conversation started by product pages and campaigns, with optional follow-up through Marketing Automation.
Start with one buying journey and agree what your team needs to know before a demo.
Build your setup
Sales Workspace is the core view for every Cloop user. Marketing Automation and Commerce are paid add-ons.
Website conversations
Answer questions from approved sources and understand what the visitor needs.
Explore Website AI AgentCore view for every user
Bring customer context, sales tasks and next actions together.
Explore Sales WorkspacePaid add-on
Add email sequences and workflows. Canvas for adaptive website content is part of the same paid module.
Explore Marketing AutomationWhere to start
Start with your main sales-assisted product, approved product documentation and one demo journey. Define the handover to sales before adding further campaigns or automations.
Review security and data handling →Cloop can work alongside your CRM. Review the integrations and agreed data flow for your setup. Sales Workspace brings customer context and follow-up work together.
The agent should explain approved information and pass unresolved requirements to your team. Product, security and commercial commitments must stay within the scope you have approved.
Email automation and Canvas are part of the paid Marketing Automation add-on. Sales Workspace is the core view available to every Cloop user; add-on scope is agreed separately.
Let’s make it specific
We’ll discuss your buying journey, the information you already have and a practical starting scope.
Cloop by industry
Different buying journeys. The same goal: help customers move forward and give sales the context to help.