Cloop
Log in ↗Book a demo ↗

The AI-powered website-to-sales platform

Your website has buyers you never hear from.

Your website shouldn’t just attract buyers. It should understand them and help your sales team act. Cloop brings content-level browsing intelligence, adaptive experiences, AI buyer conversations and sales workflows together.

Explore your website’s buying potential Read the 5 buying signals

The missing piece isn’t more traffic data. It’s understanding what matters to the buyer — and helping them take the right next step.

01

Browsing Intelligence

Understand what buyers explore

Go beyond page views. Connect observed engagement with the specific content and topics people encounter across your site. Keep observed behavior separate from what buyers actually say and from AI interpretations.

A URL tells you where someone went. Content context helps explain what they may be trying to solve.
02

Adaptive Web

Make the next interaction relevant

Use available campaign, audience and session context to guide visitors toward the most useful content, explanation or next step. A technical evaluator and a first-time visitor should not have to follow the same path.

Relevance beats showing every visitor the same demo button.
03

Web Conversion Agent

Help buyers answer real questions

Let buyers explore suitability, requirements, integrations and options through an AI agent grounded in approved company information. When an answer needs a specialist, help the buyer connect with the right person.

A useful answer can be a better conversion step than an immediate sales pitch.
04

Sales Intelligence + CRM

Carry context into the next sales action

Combine reliable buyer statements, conversation context and relevant browsing signals to inform follow-up. With configured CRM integrations, your team can connect that context to the records and tasks they already use.

Sales should know what the buyer is trying to resolve — not just which page they visited.
05

Buyer journey

Different buyers need different next steps

An integration evaluator may need technical guidance. A comparison-stage buyer may need decision criteria. Someone who explicitly asks for contact needs a timely response. Cloop helps shape these different journeys rather than treating every visit as a demo request.

06

Responsible intelligence

Make evidence visible, not assumptions

A content view is not proof of reading or purchase intent. Cloop distinguishes observed events, visitor-stated needs and uncertain inferences. Identity, consent and permission checks matter before any personalized outreach.

THE NEXT STEP

Make your website an active part of sales.

Start with one real buying journey. We’ll explore where buyers get stuck, what could help them move forward, and how your team could act on useful context.

Talk through your website opportunity