Cloop for Wholesale & Distribution

Help buyers find the right products and explain what they need.

Product questions rarely end with a product code. Cloop helps buyers describe their requirements and gives your sales team the context to continue the conversation.

Who this is forFor wholesalers and distributors whose buyers need help with product selection, specifications or a quote.

Your catalogue shows the products. Buyers still need help choosing.

A buyer may know the application, dimensions or quantity they need without knowing your product names. When that information arrives across several messages, sales has to piece it together before it can help.

How it works

From the first question to the next sales action.

  1. Understand the requirement

    Help the buyer explain the intended use, relevant dimensions, quantity and other requirements through a website conversation.

  2. Guide product selection

    Use the paid Commerce add-on to narrow down options with structured catalogue data and approved suitability rules.

  3. Continue with the context

    Give sales the buyer’s questions and stated requirements in Sales Workspace, so the next conversation starts with what is already known.

For your team

Give each team a useful next step.

Sales

Start with the requirements and questions already shared, then confirm the details needed for a quote.

Marketing

Connect product and campaign content to the questions buyers ask before contacting sales.

Management

Start with a selected product category and agree what a useful, sales-ready enquiry should contain.

Build your setup

Choose the tools for your buying journey.

Sales Workspace is the core view for every Cloop user. Marketing Automation and Commerce are paid add-ons.

Website conversations

Website AI Agent

Answer questions from approved sources and understand what the visitor needs.

Explore Website AI Agent

Separate paid add-on

Cloop Commerce

Guide product selection using structured catalogue information and approved suitability rules.

Explore Cloop Commerce

View pricing and implementation scope →

Where to start

Start with one clear use case.

Start with one product category, reliable product data and the questions your sales team answers most often. Agree when the agent should hand the conversation to a person.

Review security and data handling →

Questions before you start.

Is Commerce included in the core workspace?

No. Cloop Commerce is a separate paid add-on with its own catalogue and setup scope. Sales Workspace is the core view available to every Cloop user.

What information does product guidance need?

Start with structured product information and approved suitability rules. Agree which requirements the agent should ask about and which decisions your sales team must confirm.

Does this replace our sales team or online store?

The starting point is to help buyers choose and help sales continue with context. Your team still handles the commercial decisions and any questions outside the agreed guidance scope.

Let’s make it specific

Bring one customer question. See how Cloop could help.

We’ll discuss your buying journey, the information you already have and a practical starting scope.

Book a demo